Macy’s – Americas largest Retail Merchandise store which is located various location in United States. If you are a regular shopper at Macy’s so let me share with you a great news which is related to Macy’s Future. The retail store is testing a new feature named as iBeacons which is a type of Bluetooth hotspot introduced in the newest iOS operating system. iPhone users who use the Shopkick app ( retail shopping application ) will now start receiving notification when they enter in the Macys Store. The GPS system of the phone will work with the application and your application will be notified when you enter in Macy’s. The notification will direct them to the Shopkick app and will remind you about the latest offers and deals running in the store. This will definitely save your time. You don't have to check the website for offers.
For now , Macys is only testing this feature at Herald Square Store in New York City and Union Square Store in San-Francisco. If the testing got some good results and increase in Macy’s Sales , So company might roll out this feature to some more new locations.
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