
There have been some reports about Apple hinting towards its
interest in automotive business. It was even suggested that they are working on
an electronic car. Now another report coming from financial times has revealed even
more interest of Apple in the automotive sector. The report says that Apple is
hiring automotive technology and vehicle design experts to work on secret
research labs. These labs are very secret and not even located inside the
Apple’s Cupertino campus. It has also been reported that Jonathan Ive and a
team of designers from Apple are having meetings with some engineers and
automotive executives.
All this directly points at Apple’s interest in automotive
industry however it is still not known whether it will be just some experiments
or a actual product will be made. A report for Wall Street Journal also stated
that a team of hundreds of Apple employees are already working on a project
codenamed “Titan”. Earlier there was also rumor suggesting Apple is working on
something that will give Tesla “run for its money” and Tesla CEO also
acknowledge that Apple is trying to poach some employees of Tesla. Although
there is potential in all these rumors but still we should take it with a grain
of salt for now.
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